With a deep-rooted passion for design—both indoors and out—Joanne Clark founded Exquisitely Bored to express her appreciation for beautifully considered spaces and products through the written word. Her ability to create, curate, and communicate through storytelling is a distinctive gift she brings to design and lifestyle clients.

Through thoughtful, evocative writing, Joanne brings depth, personality, and meaning to designed spaces, lifestyle products, and services. Her work is grounded in a sophisticated understanding of design, its history, its evolution, and its future which allows her to craft narratives that speak to the unique character of each project she represents.

With over two decades of experience in Marketing and Public Relations, Joanne has worked with local and global brands, corporate leaders across both private and public sectors, startups, and small businesses to build brand awareness, shape perception, drive growth, and maintain brand identity across diverse markets.

Returning to her passion for design, architecture, and lifestyle, Joanne now focuses her expertise on delivering tailored communication strategies for lifestyle brands, the interior design industry, and the broader art and culture space. Her own homes have been featured in leading design publications, and through her Exquisitely Bored social platforms, she curates a refined visual perspective on all things design and décor.

Joanne is highly regarded for her trusted network, her commitment to community, and her ability to think beyond convention in delivering meaningful results.

In addition to her client work, Joanne is the bestselling author of Exquisitely Bored: Finding Fulfillment in Retirement. She is currently on a North American book tour, with appearances at Barnes & Noble in the United States and Indigo in Canada. She is also a frequent guest on podcasts.